5 Reasons You Need Explainer Videos On Your Site:-Have you ever thought about something and move over to you tube to see how it can be done or how it was used? It was happen many times when we land on the page and its information might raise some confusion in your mind. That’s the thing when a explainer video works, Mostly those are short videos which are designed to explain the process, how it works or product usage.
Explainer videos are excellent marketing tools that enhance user engagement & easy to repurpose across a variety of marketing channels. Keeping this in mind we have find reasons to add explainer videos to your site at bscriptsource.com
5 Reasons You Need Explainer Videos On Your Site
- They are proven to increase the Conversion Rates:– according to a research including explainer videos on landing page can increase the conversion rate by 80%. Mostly prospective customers that comes on your website would not go through the whole content published on your site to search what you are selling. Why they require it how much it is expensive. Explainer video is a kind of elevator pitch – which explains everything in a short span of time
- They improve SEO Ranking:- You may seen that Google has initiated displaying video contents in the search results. Building an explainer video and uploading it to your site with proper title & tags can helps you to increase your seo score and ranking on the google search.
We all knows that YouTube is the 2nd largest search engine. It make sense because you may use it to its potential by ranking for your keywords through Videos.
- They are easy to share across multiple channels:- The best things about the videos is that they are easy to share through digital marketing channels such as drip campaigns & social media platforms like Twitter& facebook. You can also place these videos on your site home page, landing page & social networks.
- Help building a brand identity:- Another advantage of explainer videos is that they helps you in building your brand identity in just few minutes. Whether you follow a storyboard approach or highlight the main scenario of your product, a video gives you the opportunity to establish who your target audience is, communicate brand value, create a brand impression.
- Make the decision making process easier for Prospects:- Explainer videos follow a storyboard approach allow businesses to explain the complete process easily to the customers & how the services/ products are viable solution for them. It affects the viewer’s emotion and is a beneficial way to increase leads & sales.